Median household income in Wisconsin

At $73,510, the median household income in Wisconsin is 6% below the national figure of $78,067, ranking 26 of 52, with Waukesha County the highest county at $101,639.

Household income is the base every other money decision sits on: what you can borrow, what you can save, what a house costs you in real terms.

Median household income in Wisconsin by county
RankCountyTypical figureContext
1Waukesha County$101,639407,290 residents
2St. Croix County$97,95093,752 residents
3Ozaukee County$92,25891,745 residents
4Washington County$91,915136,842 residents
5Dane County$84,297559,891 residents
6Calumet County$84,15152,361 residents
7Pierce County$82,99642,187 residents
8Columbia County$79,27158,272 residents
9Iowa County$79,22623,766 residents
10Outagamie County$78,705190,611 residents
11Kewaunee County$77,61020,570 residents
12Jefferson County$77,01885,932 residents
13Kenosha County$76,583168,693 residents
14Green County$76,08037,066 residents
15Walworth County$75,172105,127 residents
16Polk County$74,14245,128 residents
17Brown County$74,066268,393 residents
18Oconto County$73,61139,048 residents
19Marathon County$73,248137,820 residents
20Sauk County$72,93065,664 residents
21Racine County$72,658197,068 residents
22Dodge County$71,74789,032 residents
23Portage County$71,30170,281 residents
24Pepin County$70,8337,363 residents
25Rock County$70,630163,817 residents
26Fond du Lac County$70,368104,027 residents
27Eau Claire County$70,127105,697 residents
28Winnebago County$70,041171,197 residents
29Chippewa County$69,81566,254 residents
30Dunn County$69,72145,221 residents
31Lafayette County$69,29316,716 residents
32Waupaca County$69,19851,822 residents
33Sheboygan County$68,969117,741 residents
34La Crosse County$68,731120,216 residents
35Trempealeau County$68,47430,679 residents
36Door County$68,25730,038 residents
37Bayfield County$67,26616,214 residents
38Monroe County$66,45146,208 residents
39Manitowoc County$66,41281,242 residents
40Green Lake County$66,39519,093 residents

Turn your income into a plan

Knowing the typical income where you live is a starting point. What matters next is what your own income is doing for you. Get matched with a vetted financial advisor near you.

Get matched with an advisor

Related

Methodology

Every figure on this page comes from the U.S. Census Bureau's American Community Survey 5-year estimates. We store one row per county and roll counties up to state level, weighting each county by its population so that large metros are not treated the same as very small counties.

The median household income shown for a state is that population-weighted figure, not a simple average of county values. National comparisons use the same method across all states, so the state-versus-U.S. gap you see is a like-for-like comparison.

These are survey estimates, not transaction records, and they describe typical households rather than any individual situation. Nothing here is personalised financial advice.

Sources: U.S. Census Bureau, American Community Survey (5-year). American Community Survey 5-year estimates, 2022.

Source: U.S. Census Bureau, American Community Survey (5-year).